All Raise
2023
Event Design / Branding
Event Graphic Design, Print Design, Digital Design, Illustrator, Photoshop
All Raise, a nonprofit organization dedicated to diversity and inclusion in the venture capital and tech sectors, was preparing for a high-profile event. Their main goal was to inspire attendees and create an immersive experience that reflected empowerment and brilliance. For this event, they wanted a visual identity that symbolized strength, value, and unity—while standing out from traditional corporate branding. The concept of gemstones was chosen as the thematic core, representing the multifaceted beauty and strength of their mission.
All Raise needed a cohesive brand identity for the event that would translate across various touchpoints—stage design, signage, directional markers, mirror clings, and print materials. They wanted me to create a visual experience that could capture the essence of a gemstone: bold, refined, and inspiring. Additionally, the design needed to be adaptable for both digital and physical spaces, ensuring a consistent and vibrant experience for all attendees.
To achieve these goals and create the most amazing event branding, I collaborated closely with All Raise to design a full branding suite that seamlessly integrated the gemstone concept. The event’s identity featured a striking color palette, along with faceted patterns to evoke the brilliance of cut gemstones. The result was a polished, dynamic brand presence that enhanced the atmosphere of the event, leaving attendees inspired and energized. From entry to exit, every detail reflected the values of All Raise and elevated the event to a 'cut above.'